STRATEGY SYSTEMS STRUCTURE

"Our goals can only be reached through the vehicle of a plan. There is no other route to success."
~ PABLO PICASSO

013 Using fashion to fund the fight for cancer warriors

 

Fighting cancer is no joke!

Most of the cancer warriors not only worry about their battle with cancer but also how much their cancer was costing them and their families. Not to mention, who would manage the kids, cook dinner, or do all of the layered "to-do's" that most women embody?

Kerry, Katy, and Shelly A.K.A. “Cancer Cartel” all fight and are winning against cancer. They see and hear other people's struggles firsthand. As a way to support their cancer comrades, they built Cancer Cartel and use fashion to fund the fight for cancer warriors so they can focus on getting well.

In this episode, the ladies of Cancer Cartel talk about their resilient journey in helping cancer warriors fund their battle through donations, grants, strategic brand partnerships, and events. They also share how they started, the sacrifices they made to help cancer warriors, and how people can take part in saving a warrior's life.

We get under the hood and discover:

What they learned a lot from...

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012 The Power in the Pause: Taking time to Rest, Review, + Reflect

 

When was the last time you reviewed your vision for success? Every now and then, we take a pause to reflect, review and re-evaluate the seasons in our life. Just like this podcast, I had to take a break because of the significant events that happened in my life.

But now, it's back!

In this episode, I share the reason why I took a break from creating, marketing, and scaling my business, as well as the lessons I learned in the power of rest. I also share an exercise that helps me to move fast and recognize how I want to show up for myself and my business in the future.

Here are some show highlights:

[02:32]. Receiving is not an easy act for me to embrace. At my core, I am the caregiver, and feeding others is my love language. Being comfortable with allowing others to take the wheel wasn't easy, but when I leaned into it, it got easier, and it was a huge lesson in both grace and gratitude.

[03:05] A pause from creating marketing, promoting this podcast, and ultimately growing...

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#130 Building or rebuilding a business in your 50s doesn't have to SUCK!

 

Do you find that it's so much easier to talk yourself into all the things that you didn't do rather than reflect on the little actions you did do?

The constant noise and conversations in your head can get the best of you.

But this past year, surviving brain cancer, hip replacement surgery, pivots in my business, and tiny failures, I made a choice to work on changing that narrative.

I started with an exercise that I give to my clients and also share on my website (for free). However, because I had already spent the month of December outlining my intentions for 2023, instead I took some time to reflect on "what was" over the past year.

Here's what I uncovered:

survived brain surgery and am currently cancer free,

 rebranded and got clear on where I want my focus to be

 committed to a 4-day work week

 automated my services, programs, and website, and am mastering the art of passive income

 learned to be okay with receiving and asking...

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#129 The art of community and collaboration

Want to work and collaborate together, {{ first_name }}, in 2023?

 

I know you have big dreams for the coming year and my question to you is, have you started building that roadmap yet?


If the answer is NO, I have an inkling as to why...

...you're already overwhelmed at the thought of it
...burnout in 2022 has been so profound that you are questioning "is it worth it"
...you doubt that you have the confidence or the bandwidth to endure another year

 

I get it! I get it because those that I am already collaborating with a feel all of the above and so much more. And to be totally transparent, there were moments in 2022 when I felt it in a huge way. 

 

The truth is, {{ first_name }}, building a business and the life that you want (and deserve) in your  50's(and 60's) doesn't have to SUCK!

 

There's a way to do it without feeling so isolated and alone. The past two + years have amplified the loneliness and one of the ways...

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#128 Don't wait until January 1 to set your intentions!

I have never really liked New Year's Eve.

 

Aside from the fact that I don't enjoy dressing up, overspending on a meal that is never really that tasty, and don't really love big crowds.

 

But the real reason is because I don't believe that you need a reason to set intentions just because you are being told that it's a "new year, new you."


Every month, week, and even day are great excuses to establish goals, set boundaries, and celebrate your accomplishments. Even the small ones.

As I start to look at what 2023 could look like, I have been thinking about what are some things that I could do differently so that I can scale my business and organize my life in a way that feels authentic to me. 

Here are a few things that are part of my plan:

1 concentrate on building stronger relationships with organizations and institutions that resonate with my core values
2 build a bigger community of women who truly want to use their gifts and expertise to grow their impact and...

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#127 Have you ever done something radical?

Have you ever just made a decision to do something and then pulled the trigger and didn't look back?

 

I did that the other day. It felt soooooooo good!

 

It wasn't anything that I even contemplated. It was inspired by an observation in my business about a strategy that just wasn't working for me. 

 

Building an online business and media company as a solopreneur isn't easy. It's like putting together one of those 5,000-piece jigsaw puzzles. It takes forever and a day and some days you spend hours sitting there, totally focused on completing a section of the puzzle, and other days you have the patience of a gnat.

 

I am sure you have experienced this; you try to shove those two pieces together even though you know in your heart they don't belong together. 

 

Constructing your business and the life you want for yourself is no different.

 

So, the other day I decided to basically blow up and gut one of the strategies that took me the...

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#126 - Where did the time go?

I am going to keep this brief - I promise!

Because, to be totally honest and transparent here, I am exhausted.

The fact that it's December 5th and I haven't put out one decoration or made a Hanukah list for my kids is saying something.

And it's telling me that I am tired.

I am ready for a break. A break from:

 

my computer

the constant dings and pings on my phone

the emails pitching me to buy a bunch of crap

the news

and the list can go on and on. But I won't bore you with that.

 

Instead, I am going to re-evaluate what's important. Take a look t my list from last year and prioritize what I want next year to look like.

 

One of the tools that I use to help me do that is the 360 Review. It's the perfect time of year to take the temperature of what you have accomplished ( or didn't), what you want your life to look like in the future, and where you are today.

 

My three tips today might help you lean into that.  

Tip #1
Instead of looking back on last...

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#125 - The 4 P's will set you free!🦋

This was the first Thanksgiving in a long time where I didn't feel stressed or frantic.

 

Do you know why? Because I had a plan. As a mom of three man-children, the expectations on this meal is very, very high.

 

My fault entirely. I have spent 25+ years setting up the promise of what ends up on our holiday table, so I take full responsibility for that. In addition, being the sole "cooker"(as my youngest used to call me when he was a toddler), there's much to prep and do.

 

But over the years, I have developed and adopted a system on how to make the process as effortless as possible. It wasn't until I wrote an e-book about my Thanksgiving meal and prep that I realized that my success in both life and business comes down to one thing.

 

Systems!

 

Without them, in my opinion, you're pretty much screwed!

 

With only 34 days left in 2022, there is no better time to get your sh*t together and feel good about entering a new year. That's plenty of time to...

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#124 Being Grateful

It's hard to not be grateful sometimes.

 

It was exactly a year ago that I was preparing for brain surgery. A tumor was found, right before Thanksgiving - something that metastasized from a previous cancer diagnosis.

 

Not fun.

 

But I am here to say that just this past Friday, I had a brain MRI and all is good

 

So, today, my three tips might help you get through this holiday and the next 41 days. 

 

Tip #1
Let go of expectations. Because no matter how you try, someone will inevitably piss you off.

 

Tip #2

Enjoy your people. Whether they are those that you didn't choose or ones that you have adopted over the years, keep it light.

 

 

Tip #3
Eat whatever the f@ck you want! 

 

Have a bountiful feast and a beautiful holiday!


See you next week!

 

P.S. If you are digging these three tips, you can get them in your inbox each week. Sign up here.

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#123 How to beat to your own drum and ignore the rest!

Have you ever found yourself chasing a shiny object and then stopping yourself before you went down that rabbit hole?

 

It's so easy to get caught up in all that noise, especially as a creative, solopreneur, and business builder.

 

And it's even easier when you are surrounded by a group of like-minded humans (a.k.a. one of my masterminds) who were all plotting and planning a strategy around their black Friday offerings. But after two weeks of marinating what this could look like, I realized that I have never ever bought anything on black Friday. I was struggling with offering something that simply did not align with the how and the who I want to collaborate.

  

Instead of following the leader, I made a decision to stay with my integrity and scrap the whole idea.

 

It's not just the offer itself. The hoops I would have needed to jump through in order to unhinge that idea would have amassed about 40 hours' worth of behind-the-scenes work.

 

And when I...

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