STRATEGY SYSTEMS STRUCTURE

"Our goals can only be reached through the vehicle of a plan. There is no other route to success."
~ PABLO PICASSO

#131 Let's Brand You - A Live Workshop

It has become clearer with each conversation that I have that we are all craving connection, conversation, and community.


Feeling alone and lonely is affecting our happiness and our well-being. 
 
Because of that, my friend and lifestyle and brand photographer, Sheryl Wachtel, and I are creating a modern way to gather, focusing on building on the skills, knowledge, talent, and expertise you already have and re-packaging them. 
 
Introducing, Let’s Brand You, an intimate group experience designed to improve your relationship with you. 
 
Whether you want to build confidence, new connections, or gain a fresh perspective, you will walk away feeling transformed and energized.
 
You’re one of a kind - from your personality to your process - let’s tell your story!
 
What it is:
A four-hour, in-person gathering, where you will uncover a fresh perspective on how you present yourself to the world.
 When you leave you will walk...
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030 | Success with LinkedIn: Monetizing Your Expertise & Ideas

 

In a recent Shopify survey of 1532 parents (62% = mothers), one in six indicated that they are very interested in entrepreneurship.

That’s a lot of women running around like a chicken with their heads cut off. A.K.A. not knowing how or where to start.

If I was in a room with them, I would encourage each and every one of them to start by using free resources like LinkedIn.

In this episode of Get Your Shit Together, I share the value of LinkedIn and why it’s not just a place for professionals. I also share a success story of a client who updated her LinkedIn profile and received two paid consulting gigs within 48 hours. This transformation proves the value of the platform. 

LinkedIn is not just a place to share your resume. It’s also a place to virtually network, highlight your backstory, upload your offers, programs, and services, and get your people to “recommend” you which is no different than a testimonial or case study on one’s website.

If...

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026 Be Your Own North Star

 

Fun fact;  most women over 70 don’t feel old.

I do believe that that is a testament to how valuable, knowledgeable, and strong you actually are.


As a woman who is part of the what’s next generation and seeking life beyond ambition, starting over or starting something new is never easy.

It takes time, patience, and most importantly, the willingness to see it through the highs and the lows. 

 

Being bold and having the confidence to say I am going to launch the business, the product, or the service is the first step. Building and executing it is a whole different set of challenges.


And because of that, most of these highly creative, educated, and industrious women are putting their trust in others to carry out their dreams. 


In this week’s episode of Get Your Shit Together, I am sharing with you the importance of tapping into your gut so that you can trust yourself before trusting others. 


Learning to do the “thing” which can be as...

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021 How to discover your inner voice

 

As an entrepreneur and business builder, it's not uncommon to lose your voice.

 

Do you struggle with telling your story, sharing your narrative, or explaining what you do and who you help?

 

Developing your core message at any age is difficult, let alone in your 50s. But, when you are able to tap into your purpose, the storytelling gets a little bit easier.


In this week's episode of the podcast, I am chatting with Zafira Rajan; a narrative brand strategist and storytelling guru. As a personality-driven copywriter, she helps her clients find their voice and uncover their creativity through the writing process.

She teaches that sharing the quirky stuff matters. And in doing so, one is able to get more vulnerable in sharing the stuff that makes them extraordinary and unique.

 

By the end of this interview, my hope is that you will have a few more tools in your toolbox to unblock your voice and start a righting ritual that will reclaim your creativity.

 

Here are a...

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#108 How to preach what you do!

The other day I was working with a client on her messaging. She is rebooting her career after a little hiatus and I asked her a super simple question;

 

“What do you want?”

 

Simple right?

 

By the end of the conversation, she understood the importance of sharing with the world who she is, what she does, and her basic desire as a creative, career-driven business builder. 

 

But how do you do that without showing up on social media pointing ridiculously in the air while trying to get your message across?

 

I hate that shit and if you are in my sphere, this is not the first time you have heard me express my disdain for those obnoxious posts. 

 

There are lots of ways to highlight your value but at the end of the day, most of us(you) maybe feel a bit invisible. 

 

You already know that you are good at your craft. The challenge lies in letting others in on that fabulous secret.

 

So, in helping her, I was curious and...

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