There's something you should know. I actually loathe the word "goal."

I dislike it because I feel it's saturated and overused.

Don't get me wrong, goals are essential to achieving both life and business success. But I just feel like the word has become a tool for so many to sell their services, products, or expertise (or lack thereof). I almost feel as though it's a trap for those of you that feel vulnerable, overwhelmed, and stressed.

Unfortunately, being overwhelmed and stressed is a state of mind that you will feel at certain times in your life, month, week, and even daily. It's just a fact. And the struggle of getting on the other side of that emotion is ultimately reframing how you attack it.

Instead of focusing on the goal itself, it's my humble opinion that the key to getting to the goal is the systems you use to get you there. "The goal is the vision, the system is the roadmap".

I have worked long and hard on creating that system. And when I started sharing it with...

Don't want to scare the crap out of you, but have you ever thought about how many computer files are buried on your computer's hard drive?

Most computers today have anywhere from 500GB to 1B of space. Does this mean you have so many files stored on your computer that you probably can't remember where they live?


I would bet you are one of the many that are shaking your head yes.


Life is busy. Or as I like to say "focused." The last thing on your big, fat to-do list is prioritizing and organizing your computer files. Out of sight, out of mind is what I always say and because you cannot physically see or tangibly touch those files, they are forgotten.

Until you want to create that birthday post for your kid and are searching for that one particular photo from kindergarten. An hour or two later, you are still diving deep down that rabbit hole.

What you intended to get done on that particular day is now pushed even further down your to-do list. Frustrated and...

Do you ever experience brain fog?

I was asking because just recently, I was reading an article that said that the average person is processing about 75 GB of information per day. 

That means that the amount of information, entering your space and your brain is equivalent to watching more than 32 hours of television. That's 32 hours in one day. How is that possible? We only have 24 hours in a day.

When you look at it that way, it's no wonder that so many of us are struggling. 

Just the other day I was working with one of my clients who is carving out a completely new path for herself. It's nothing even remotely similar to her previous career (of 20+ years, I might add). She is completely committed to this new lane, but the hoops she has to jump through in order to get this new machine running is a lot for a one-woman show to handle. 

I knew she was overwhelmed - because she told me. So, in trying to help her feel less overwhelmed I realized a few things.

Being...

Do you ever take things for granted?

I certainly do and was reminded of this the other day when a fabulous human in my group, Tech Talk, could not figure out how to share her “Zoom” screen.


Over the past 2 plus years, I bet you have used Zoom over a dozen times. And if you haven’t, I commend you.

When I got off that coaching call, I started thinking about all of those I have worked with over the years and how the majority of them are challenged when it comes to computer stuff.

I can confidently sit here and tell you that that is not me. And not because I am an above-average tech-savant but more so because I am wildly (to a fault) curious. Nothing lights my butt on fire more than figuring something out. Google is my friend and so are those “live chat” options that live in the bottom right corner of most digital platforms and apps.

But that is just me.

And the biggest challenge I see is that most of us can’t figure...

Did you know that 1 in 3 women are leaving the workforce?

1 in 3 - that’s a lot of women saying NO to everyone and everything else so they can FINALLY say YES to themselves.

Plenty of F-U’s going around and you know what…

…I like it!!!

Women like us (baby boomers and gen x’s) are the biggest untapped resource out there and it’s about time all of you start putting your talents, expertise, and experience where they belong.

And they belong out into the world so that you can take all the shit that you have been giving away (for years) for free and transform it into something you can actually get paid for. 

Right now we are officially in Q4 of 2022 and if you have been fantasizing about doing that “thing” you have always wanted to do, only to be shut down by your inner critic, well then listen up because there is no better time than now to make it happen.

If you think it’s...

Did you know that there are less than 100 days (97 to be exact) left in 2022?

The question is, how are you going to make these next 97 days count?

I talk a lot about “the plan” and how to create a system around your daily, weekly, and monthly habits so that you can create a work-life balance. That, in my opinion, is the first place to start so that you can reach your dreams, hopes, wishes, and wants. But, I am not going to talk about that today.

 What I really want to share with you is how so many women like you are starting businesses later in life. A.K.A. finding their purpose. 

I actually hate speaking to “finding your purpose” because it has become so generic. 

But the truth is, all the conversations I have, circle back to this. Just the other day I was taking a long beach walk with a friend (who has had a long and stellar career in advertising) and she’s just not feeling it anymore. Thus she’s...

Did you grow up believing that there was only one path to success?

I did. 

I believed that you:

Went to college 
Got a 9-5 job
Nabbed a partner
Got married
Start a family
Plan for the future
Balance career and family
Retire and live your best life

For most of us, not the case.

Generally, it doesn't always work as planned. 

Most people I talk to are content. Most have gone down something sort of resembling that laundry list above and it’s “good enough.”

For me, life took a turn of events that I would never have seen coming. One after the other; tragedy, loss, and then a cancer diagnosis. I was so angry at the universe and was waiting for it to give me a break

It was this quote that gave me a little mini Ah-Ha moment; “Most millionaires have 7 streams of income.” ~ Tony Robbins.

I always thought being a Jackie of all trades was somewhat of a negative. As a multi-passionate, I...

Are you ready to hear why most people give up on their aspirations?

What I have learned over the past 2 decades guiding people (and this is just my perspective), is that people lose interest because they don’t know to transform their dream into action.

They also struggle with; 

imposter syndrome 

not having the support system to encourage growth

not knowing how to break down the big goal into the tiny details

Maybe you feel you are too old or missed the window of opportunity or that no one will take you seriously. 

To be totally honest here, I know what loss of identity feels like, firsthand. When I made a choice to pivot from my highly successful role as CEO and founder of my 7-figure, global lifestyle brand “take a break,” I felt paralyzed.

I spent way too many years in “the ole” (as I like to call it) and it took a cancer diagnosis to wake me the F up! 

You don’t need a traumatic...

In my opinion, working for yourself is way harder than working for someone else. 

Yes, there are always tradeoffs. And I am not going to lie, there are days when I fantasize about being given a checklist of things to do knowing that I get to put it all behind me when I clock out at 5 pm. 

But that’s not the choice neither you nor I have made.

You most likely made this choice because

take your kids to soccer practice

work, unshowered, in your sweats

control your own schedule (even if it’s 24/7 right now)

you’re an artist and creative and you want to do what you love

 build something fabulous - even when it feels exhausting

Over the past 3 decades as a serial entrepreneur, I have learned a thing or two and it really wasn’t until the last 5 years that I figured a few key things out. 

Without a viable plan and the strategy to execute that plan, you’ll go nowhere. You will ultimately go somewhere,...

According to the National Science Foundation, on average, most of us have around 12k - 60k thoughts per day. 

That’s a lot of thoughts. And did you also know that of those thoughts, 80% are negative and 95% are repetitive?

It’s no wonder why some days can be challenging to power through when over 80% of your brain tells you you are not enough. It’s no accident that feeling lonely, tired, helpless, or uninspired creeps into your head space. 

Learning to reframe that narrative is something I have spent a lot of time working on. And there are days when I am not super successful. Recently a client reached out to me when she was experiencing this and she said, “I am unmotivated, exhausted, and questioning my purpose.” 

My response to her was, “you’re human, not a machine. Lean into that, but don’t stay there too long.”

As a solopreneur and business builder, you forget that. Most days, you are...